Ease Through Simplicity
We value your time. We believe that one of the biggest obstacles to going carbon neutral is the time and hassle it takes to calculate your carbon footprint. We believe that every new person that goes carbon neutral is a success story. We believe the best way to tackle global climate change is to increase the pool of committed members contributing to the ingenuity and technology that are making a difference right now.
We reject the “false accuracy” that comes from asking participants to create a detailed profile that is based on loose guesses at best. While the concept of a carbon footprint is a recent development, the actuarial science of profiling is highly developed, and more accurate, than anything that can be learned by a series of basic and often irrelevant questions.
Does it matter if your sedan is a two door or a four door? In fact, it doesn't; they almost certainly have the same EPA rated gas mileage. Does it matter how many miles a year you drive? Sure, but unless you can predict the future, there's necessarily some assumptions involved.
There is a better way. Sure, you can dig out your utility bill and take a tape measure to your living room. Or we can ask you a few basic pieces of information about your lifestyle, and using the actuarial principles that underpin our proprietary profiling model, we can estimate your carbon footprint in a way that we believe is more accurate -- and most importantly respects your time.
By choosing a basic profile that best matches your lifestyle, in one click you're likely very close to estimating your actual carbon footprint. And if you're joining for a friend, you can answer as much or as little as you know.
If you'd like to delve into line-by-line detail we provide the tools to do it. Thanks to our subscription service you can get started living carbon neutral now, and come back any time to work on your profile to make it even more accurate, or update it to reflect lifestyle changes. Starting to make a difference right now is better than doing nothing at all.
If we help recruit just a handful of new people to the community of those living carbon neutral, we’re that much closer to a solution.